The Return to Quality


Hey there Reader!

After the launch of ChatGPT 3.5, My Content Pal saw a big dip in clients.

I grew angry watching some people make unwise decisions.

Then as I progressed through the 7 stages of grief I started to look at how we could adopt AI. I chose to leverage AI primarily for article preparation and topic research. Others seem to leverage AI for everything under the sun.

And it seems that decision is starting to hurt a lot of people's content.

I emphasize with their pain as it likely feels similar to how I felt earlier in the year. Some people's rankings are down 45-60%. I’m seeing chatter of people complaining about AI content. And just recently I saw an old client come back to My Content Pal.

It seems the tide has turned.

While AI's capabilities are impressive…

…there is a nuanced touch - an irreplaceable human element - that it cannot replicate.

Are SEOs beginning to notice?

The initial appeal of AI-generated content, though cost-effective and rapid, lacked the authentic voice and tailored touch that only human writers can provide.

Keyword-stuffed articles, a lack of genuine reader connection, and the absence of real-world insights have highlighted the limitations of a wholly automated approach.

To our returning clients and those who might be noticing stagnant or declining rankings, we hear you.

We understand the challenges and are here to provide the solution you've been searching for.

If you've worked with us before and are waking up to rankings that just aren't budging (or, worse, decreasing), we invite you to rekindle our partnership.

For today only, reply to this email and I'll extend a special offer to you: 60% off your first article.

It’s an opportunity to re-experience the My Content Pal difference.

Looking forward to hearing from you,

Craig Dewart


The My Content Pal Newsletter

We help high performing founders and SEO teams with content / SEO. Unlock the potential of your online presence with our expertise in content production / SEO. Discover the proven approach that will help you scale your SEO to new heights. Here's a selection of topics we talk about: - Niche Sites - AI - Documenting Our Growth - Proofreading / Editing - Recruiting Writers

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